4.16.2012

Triangle Bike Share

I just completed the branding for a proposal for North Carolina's first bike share. "Triangle Bike Share is a new-venture concept to establish a next-gen public bike share operator in Raleigh and the Triangle, NC." My good friend Josh Bielick is spearheading this project.


Josh needed a good brand identity to help position this project in good light to investors and startup competitions. I set out to build a basic framework that could flex and grow with the expansion of the Triangle to as far west as Charlotte and east as Wilmington.






I was also responsible for the design and development of the website. For now the domain hosts a simple landing page — most of the information will be funneled to the facebook page.
For the site, I used several cool CSS techniques. I love editing the selection color of text to reinforce brand colors. I also modified the scrollbar in instances the page is taller than the browser window.


::selection {background: #f15a38;color: #fcf8ed;}
::-moz-selection {background: #f15a38;color: #fcf8ed;} 
::-webkit-scrollbar {background:#fcf8ed; repeat; width:10px;}
::-webkit-scrollbar-track {background:none;}
::-webkit-scrollbar-track-piece {background:none;}
::-webkit-scrollbar-thumb {background:#f15a38;}




This idea is really cool and is bound to grow into something even cooler.
Visit the site http://trianglebikeshare.com & like them on facebook.

This initiate is involved in several local (and eventually national) competitions